Taliah Waajid, is delighted to announce that Taliah Waajid Curly Curl "Gello" has won a prestigious 2018 Allure Best of Beauty Award for Best Styling Product in the Curl Definer, Fine/Medium Hair category. This is Taliah Waajid's first Allure Best of Beauty Awards win.

Held annually since 1996, the Allure Best of Beauty Awards are considered to be one of the most prominent awards in the health and beauty industry with their distinctive seal of approval bestowed upon deserving winners each year. From mass to prestige, classic to cutting-edge, the Allure editors research and test thousands of products to identify the best of its kind. Each year the winners represent the most advanced and efficacious products on the market today.